about

twenty years drawing brands.

I’m a graphic designer and creative director based in são paulo. I work across strategy, visual identity and typography, turning ideas into form with intention and precision.

drawing has been a constant since childhood, from school notebooks to my first internship at a print shop. that interest grew into a practice built through collaboration with branding and design studios, and a lasting fascination with type.

I start by understanding what a project needs to say and why it matters. research gives the work direction; a clear concept gives it structure. I carry that idea through the identity, from the shape of a letter to the way the system works across different applications.

today, I’m head of design at qnco (questtonó/colirio), where I lead multidisciplinary teams. my path includes futurebrand, reverb, questtonó and in – consultoria de marcas.

as a freelancer, I’ve collaborated with studios and consultancies such as tátil design, pharus bright design, design bridge, interbrand, futurebrand, marcas com sal and springpoint, contributing to branding and innovation projects across different sectors.

I’m drawn to projects with meaning, structure and edge.