about

twenty years drawing brands.

I’m a graphic designer and creative director based in são paulo. I work across strategy, visual identity and typography, turning ideas into form with intention and precision.

drawing has been a constant since childhood, from school notebooks to my first internship at a print shop. that interest grew into a practice built through collaboration with branding and design studios, and a lasting fascination with type.

I start by understanding what a project needs to say and why it matters. research gives the work direction; a clear concept gives it structure. I carry that idea through the identity, from the shape of a letter to the way the system works across different applications.

today, I’m head of design at qnco (questtonó/colirio), where I lead multidisciplinary teams. my path includes futurebrand, reverb, questtonó and in – consultoria de marcas, alongside independent collaborations with studios and consultancies.

I’m drawn to projects with meaning, structure and edge.