du cabral is a gastronomic consultant whose identity needed to express a strong personality and a hands-on relationship with cooking. the visual direction connects the rustic character of his cuisine with a contemporary, informal approach.
we built the system around custom typography and a symbol that unfolds into graphic elements at a 45-degree angle. those elements form patterns and divide information, giving layouts a sharp, recognisable rhythm. the typeface follows a grid that evokes the precision of a kitchen knife in an experienced chef's hands. together, lettering and geometry create a consistent language that can move across different pieces without losing its connection to the craft of cooking.
rodrigo santos